digital
POS(T) Customer
Experience
Digital service and product range
management
Digital POS
service design
Austrian Post boasts over 400 company-owned branches and approximately 1,300 postal partners, forming one of the country´s most extensive private customer networks.
The pursuit of digital services and platforms is pivotal in Austrian Post´s transformation into a forward-looking OneStopShop. This journey involves agile product and service portfolio development, as well as knowledge and process transfer to empower employees.
The pursuit of digital services and platforms is pivotal in Austrian Post´s transformation into a forward-looking OneStopShop. This journey involves agile product and service portfolio development, as well as knowledge and process transfer to empower employees.
Dynamic
Content
creation
dynamic
data- & Knowledge
management
retail.os, our digital ecosystem, served as the foundation for future-oriented knowledge, process, and data management at the POS.
Our objectives include unlocking new business potential, achieving a swift time to market, enhancing employee capabilities, and improving the in-branch customer experience for Austrian Post.
Our objectives include unlocking new business potential, achieving a swift time to market, enhancing employee capabilities, and improving the in-branch customer experience for Austrian Post.
sales Support &
fully integrated
processes
The virtual shelf, a digital sales platform, plays a central role in customer interaction, enabling step-by-step access to comprehensive product knowledge within post offices, benefiting untrained employees.
This enhances efficiency and quality, especially for complex product categories like mobile telephony, insurance, and energy contracts, effectively supporting the sale of the A1 product range.
This enhances efficiency and quality, especially for complex product categories like mobile telephony, insurance, and energy contracts, effectively supporting the sale of the A1 product range.
COMPREHENSIVE SERVICES DESIGN
full PRODUCT INFO
Product information is available in real time. Prices, suitable tariffs, matching accessories, complementary services …
Dynamic Signage Spots
Signage spots are an integral part of the Virtual Shelf and bridge the gap between current offers and sales.
Cross- & Up-Selling
Suitable cross-selling and upselling options are offered both in the product and in the checkout based on algorithms.
Product-Assistant
Step by step, a product wizard guides you to the appropriate product recommendations.
Rate Assistant
Assisted selling process based on parameterized data links intuitively lead to product/rate combinations.
process integration
The shelf offers full workflows and provides a seamless, integrated checkout.
Virtual Reality
based teaching
Austrian Post is innovating apprenticeship training with VR technologies, introducing branch concepts to youth and creating captivating attractions at events.
Flexible
PopUp-SHOP
Formats
Our post office headquarters redesign introduced a new pop-up store format, immersing customers in philately through interactive applications. Our developed environment provides a blend of experience and information.
customer
engagement
trough
gamification
Engaging customers in innovative ways and delivering content through playful interactions. Gamification in our branches offers a fresh experiential approach, positioning Austrian Post as a cutting-edge service provider.